Just type a query on Google....
The competitive landscape of aggregator is at the same time simple to
understand, and complex to define. The internal competition is really fierce,
as you will see if you type a query on any general search engine.
Just try to type “China "Retail Industry" "market research” on Google for example.
If we analyse the results, we can see that aggregators also face the
competition of :
- publishers, their providers who also directly sell online.
In that example, Plunkettresearch ranks first.
- Larger aggregators, with broad scope of industries covered
(allbizreport.com in that example)
- industry focused aggregators (Just-food.com in that
example). These aggregators are focused on a single industry. Most of the time,
they also provide access to industry news, organize summit and promote major
events.
Main aggregators are summarized in the following table.
There is a huge difference between the expected results of an Ad Hoc research and an off-the shelves report, a
difference of prices also. Ready-to-use reports are sold between 1500 and 5000
€, when a Ad Hoc research prices can be 10 times more expensive. But to provide
their clients with the latest updated information, they are using multiclients
reports to illustrate their work ! In our example, we made a screen shot from
Google contextual ads.
- Governments and public
sources, such as University (Washington University in that
example), giving free access to their own publications
- At last, a large number of products can also satisfy client’s need for
information (workshop, conference, press clipping...)
Who are the leading aggregators ??
As you can see in the previous table, less than 10 companies now manage one
or more market research
aggregators.
1/ The technology companies
Let’s first introduce us !! Ubiquick is a market leader in real-time web mining software. Our
technologies enable you to connect, collect, and organise information from
virtually any sources (web, intranet, application). We deliver these
technologies through built-in online services, or as a licensed software. I let
you guess what are our main force ! We sell reports through :
The Alacra Store is
an e-commerce website offering consumers access to select reports from a host
of Alacra premium databases. Searching the Alacra Store is free. You register
to purchase and download reports with a credit card. Types of business
information available include company fundamentals and financials, credit
research, earnings estimates, economic data, filings, market and investment
research and news. The Alacra company coverage includes more than 45,000 global
public companies, 20,000 private issuers of public debt and 350,000 global
private companies with more than $20 million in revenue or 200
employees.
The Alacra Store is a service of Alacra, Inc. Alacra is a leading global
provider of business and financial information and solutions. A privately
heldcompany founded in 1996, Alacra is headquartered in New York City. The
company provides a diverse portfolio of authoritative databases along with
proprietary solutions that enable clients to quickly find, analyze, package and
present mission-critical business information.
Last interesting stuff : Alacrawiki a guide to business information companies, publishers and
databases. Anyone can contribute, but you must create an account in order to do
so.
2/ The service companies
Bharat Book Bureau
facilitate and support all business information needs by providing the relevant
information materials generated and published by global agencies on Core
Industry (Automotive, Insurance, Banking and Finance, Shipping and Marine,
Metals and Minerals, Oils and Gas etc.), Country Information, Technical and
Management subjects, both in print and electronic format. These include
Reports, Newsletters, Country and Company profile etc.
Bharat Book Bureau also propose ad hoc research to companies that did not
find the information theyr are looking for in their database.
Dynamic technologies GmbH is the operator of reports-research.com,
markt-studie.de and studio-mercado.es. Few information are available on this
company. Basically, we can consider them as being really opportunist, as they
open portal in language in which nobody was involved yet (German, Spanish).
They also offer consulting services.
Global Information, Inc.
(GII), which was established in 1984, has since emerged as the leading
aggregator for market research products in the Eastern hemisphere. Based in the
Greater Tokyo Area, GII has opened offices in Korea, Singapore, Taiwan,
Brussels, and the United States. The company provides continuous 24 hour
service around the globe.
MarketResearch.com
defined himself as the leading provider of global market intelligence products
and services. This aggregator probably provides the broadest catalog with over
100,000 private research reports (well, don’t forget that Reportlinker.com
offers the access to 1,2 M public reports). They grow last years in taking over
two competitors, firstly Mindbranch in 2003, and TBI Profound this year. The
company, that we can consider as an industry shaper, also publish reports
through different branches, such as Kalorama or Packaged Facts, that they both
acquired in 1998, or SBI.
Research and
Markets are another source for international market research and market
data. They currently hold over 80,000 major research publications from most of
the leading publishers, consultants and analysts. Based in Ireland, and created
in 2002, this company has been quickly growing thanks to good knowledge in the
SEO field.